Industry

Automotive

Our full suite of solutions are designed to help automotive clients achieve their highest performance in the areas of product quality & service, product planning, marketing & media, and sales, pricing & incentives, among others.

Product Evaluation Hero

Uncover how we address the needs of every facet of the automotive industry through all stages of the vehicle lifecycle—from product planning to loyalty and retention—to drive results for you. For more than 50 years, J.D. Power has been a trusted advisor in measuring the Voice of the Customer in the automotive industry, helping clients measure, understand, and improve the key performance metrics that drive growth and profitability.
 
Our full suite of solutions are designed to help automotive clients achieve their highest performance in the areas of product quality & service, product planning, marketing & media, and sales, pricing & incentives, among others.

Data Analytics 12 400

Benchmark Studies

Product and Quality

J.D. Power's joint research on the automotive industry is independently funded by JD Power. Through in-depth analysis of key driving factors, our research measures the differences between brands and competitors, establishes industry benchmarking performance, communicates the consumer voice, and helps auto manufacturers evaluate and improve performance.

Customer Experience

J.D. Power's joint research on the automotive industry is independently funded by JD Power. Through in-depth analysis of key driving factors, our research measures the differences between brands and competitors, establishes industry benchmarking performance, communicates the consumer voice, and helps auto manufacturers evaluate and improve performance.

Brand and Marketing

J.D. Power's joint research on the automotive industry is independently funded by JD Power. Through in-depth analysis of key driving factors, our research measures the differences between brands and competitors, establishes industry benchmarking performance, communicates the consumer voice, and helps auto manufacturers evaluate and improve performance.