China Tech Experience Index (TXI) Study
Publish: August 2023
The China Tech Experience Index (TXI) Study will provide the first feedback on advanced technologies as they initially enter the marketplace, and “graduate” to IQS as they become more mature. Customers will report on problems and their user experience to allow automakers early insight into usage, acceptance and potential issues. This allows for a heightened understanding of user behavior as well as early identification and resolution of issues prior to increased market penetration. As a result, improvement of IQS comes to possibility in future.
The study measures car owners’ usage of vehicle functions in the cockpit space during the first 2-6 months of ownership, covering satisfaction, problems experienced, and the frequency and ease of use.
The 2023 TXI Study will include 38 advanced technologies.
