Product and Quality Solutions
In the past several decades, J.D. Power has helped manufacturers improve product strategy, better understand consumer expectations and needs, and drive sales by continuously improving product and service quality.
For decades, car manufacturers around the world have used J.D. Power solutions to improve product strategies and better understand consumer expectations and needs, and to drive sales growth by continuously improving the quality of their products and services. Client benefits include:
- Reduce the gap between product definition, design, execution and customer expectations
- Develop accurate understanding of market and customer requirements
- Allow for an early checkpoint with a focus on error prevention and APEAL optimization
- Ensure IQS difficult-to-use and poor location issues are avoided
- Obtain Best-in-Class information and feature execution recommendations
- Prevent costly changes that would possibly occur further in the development period
Experts
Elvis Yang
Elvis Yang
Elvis Yang is the Managing Director of Auto Product Practice at J.D. Power China. In this role, Yang is responsible for the business growth in the fields of intelligent and electric vehicle. He also focuses on the transformation and upgrading of the current auto product consulting business, e.g., product development, vehicle evaluation and quality improvement.
Elvis Yang has over 19 years management experiences in the market research and consulting industry. Yang joins J.D. Power from M-Brain Group, a leading global provider of competitive and market intelligence software and service solutions, where he served as Managing Director of Asia. Prior to that, Yang worked with TBM Consulting Group as Director.
Prior to TBM Consulting Group, Elvis Yang had worked with BMGI China for around 11 years, successively taking roles as Sales Director and Deputy Managing Director. BMGI is a global management consulting firm specializing in the application of OPEX approaches to business performance improvement.
Elvis Yang holds a bachelor’s degree of Computer Science from Nanjing Institute of Navy Electrical Engineering, and a master’s degree in Business Administration from Fudan University.
tao.yang@jdpa.com